How to Scale a D2C Ecommerce Brand in India: CAC Optimization & Retention Funnels
Understanding how to scale D2C brand in India is the defining operational capability for modern consumer founders across apparel, organic wellness, packaged food, and lifestyle accessories. While acquiring first-time buyers through social ads is straightforward, building a profitable, sustainable direct-to-consumer (D2C) brand requires conquering two unique Indian ecommerce realities: Return to Origin (RTO) friction and […]